My Space Returns With Big Ad Campaign

MySpace Returns…REALLY?

Well it’s no surprise to those of us who heard Justin Timberlake invested in it – that MySpace – previously thought dead online social media site – has risen from the dead.

MySpace Ad Campaign – Success or Failure?

Bottom line – I’m not sure an ad campaign of any kind can help MySpace which created so much viral social media before but became an outdated scientific joke. Would you use MySpace again just because of an ad campaign after 30 seconds of curiousity?

We bet no. MySpace in general is behind-the-times when it comes to integrated social media sharing and Facebook and Google+ are in a war to win.

The once-dominant social network started airing commercials on June 11, 2013 to promote the public launch of a new and significantly redesigned Myspace. Under new management, the full unedited commercial, which you can watch below, is part of a $20 million ad campaign spanning broadcast, radio and digital platforms, according to a rep for the company.


Can’t see the embedded video, click this link.

Did you know?
According to Alexa Internet, MySpace is currently the world’s sixth most popular English-language website and the sixth most popular website in any language, and the third most popular website in the United States.

See related article on Mashable.

Will You Use MySpace????

About Camden Smith

Camden Smith has written 77 posts for Marketing Magnetics.

Camden Smith owns DREAMFly Marketing with 16 years in strategic marketing and television journalism. Her cutting-edge, aggressive marketing skills have earned her numerous awards. Smith lives in Naples, Florida with her daughter London.